Once a niche character from China-based toy brand Pop Mart, Labubu is now a social media darling, a $27.99 keychain clipped ...

These elf-looking toys are being clipped onto luxury bags and styled into custom couture, with likes from Rihanna, Dua Lipa ...

Why are adult women obsessed with Labubu dolls – and should I be, too? - LET’S UNPACK THAT: As Chinese retailer Pop Mart ...

Why is the toy Labubu everywhere? It taps into identity, belonging, and emotion across all ages. Discover the psychology ...

The plush toys, which Gen Z can’t get enough of, have toothy little grins with serrated teeth, an aggressive brow ridge, and shiny black eyes that seem to stare into the depths of your soul.

In an age of fast-changing fads and digital distractions, one peculiar character is drawing the attention of young collectors ...

From teens to fashion enthusiasts and collectors, the ‘monster’ doll has gone viral around the world with influencers, celebrities seen sporting these collectibles on luxury handbags, cars and homes ...

If you don’t snap them up when they drop, you’ll have to spend money buying from resellers (a point of contention in the Labubu community). Labubus tap into something really primal.

Sneaker stores across Australia have unexpectedly pivoted to selling Labubu figurines, using a business model honed on Air ...

A small monster with pointy ears and jagged teeth has taken over the internet and hearts of millions but her popularity has also made her elusive. Labubu is a ...

Keller is just one of the thousands of young women dedicating their weekends to Labubu hunts ... Marcuson has seen how an entire community is being built around the accessorisation of bags ...

It’s a cultural symbol—and it’s not ... This is especially relevant in Middle Eastern cultures, where community and connection are central. Labubu allows for individuality to be expressed ...