RCS is game-changing technology for mobile marketing. Updated with news from Attentive on its RCS shopping capabilities. The ...

Google and Apple soon want to enable end-to-end encryption for RCS. But that's not all: the entire standard is to be raised.

The new tool is the latest innovation with RCS, short for Rich Communication Services, which offer a wider array of features when messaging depending on the carrier. Unlike traditional SMS ...

RCS and AI are revolutionizing mobile messaging by enhancing personalization, engagement, and conversions. Discover how these technologies drive next-level customer experiences.

Apple announced that it will be supporting RCS Universal Profile 3.0 in “future software updates.” While this does ...

Apple rolled out RCS support for iPhones with the iOS 18 update back in September. While iMessage has had end-to-end ...

Attentive, the leader in AI-powered mobile marketing, is transforming brand-to-consumer messaging with the U.S. launch of Rich Communication Services (RCS) Business Messaging. After revolutionizing ...

Great news for Xiaomi users! Soon, you can send fully encrypted messages to iPhone users using RCS messaging. The GSMA has introduced a new standard for messaging, which allows Android and iPhone ...

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India is set to become the most significant market for Application-to-Person (A2P) Rich Communication Services (RCS) in Asia & Oceania, global cloud communications platform Infobip has revealed in a ...

The encryption standard used by RCS Universal Profile 3.0 is called Messaging Layer Security, or MLS for short. Among other things, it allows forward secrecy, a check of the integrity of a message ...