SHEIN app makes comeback in India

Shein app relaunches in India with Reliance partnership
Chinese fast-fashion platform Shein has relaunched in India through a partnership with local conglomerate Reliance's retail chain, nearly five years after
Billionaire Ambani's Reliance brings Shein back to India after 2020 app ban
Reliance Retail has launched an app in India to sell fashionwear from China's Shein under a licensing deal, almost five years since Shein's app was banned in the country after getting caught up in a diplomatic tussle.
Chinese fast-fashion giant Shein makes a comeback to India after five years of ban
The Indian government last year revealed that Reliance had entered an agreement with Shein under which Indian manufacturers would supply products under the Shein brand. It did not
Shein India to keep data local, partner with Reliance Retail for sales
The new Shein India application, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen Fast Fashion, a fully owned subsidiary of Reliance Retail Ventures Ltd.
Shein Returns to India: Reliance Relaunches Fashion Giant After Ban
Shein is back in India! Reliance relaunches the fashion giant after a 5-year ban. Get the latest news on Shein's return, partnership with Reliance, and future plans.
Shein Relaunches in India with Reliance: What You Need to Know
Reliance’s intention to establish a niche in the ultra-fast fashion market, competing with sites such as Myntra, H&M, and Zara, is demonstrated by the release of a Shein India app. The following are important components of the competitive strategy:
Shein Returns To Indian Market Through A Partnership With Reliance
Shein, the Chinese fast-fashion retailer, has reentered the Indian market through a collaboration with Reliance Retail, nearly five years after its app was banned due to strained relations between India and China.
Shein India Returns: Reliance Retail Partnership & Local Manufacturing
Shein returns to India with a new app and partnership with Reliance Retail. Learn about the localized manufacturing model and data security measures.
After 2020 Ban, Ambani Brings China’s Shein Back To India
Shein, originally founded in China in 2012 and later based in Singapore, is known for offering affordable Western-style clothing. In 2020, its app was banned in India along with other Chinese apps, including TikTok, due to security concerns following a border dispute between India and China.
Chinese fashion giant Shein re-enters India five years after ban
Shein's re-entry to the Indian market comes with strict terms, which include saving all data within the country.
Explained: SHEIN makes its comeback in India after 5 years – Why it was banned in 2020; A step-by-step GUIDE to download and use app
Shein has made a comeback to India after five years, now operating under Reliance Retail. The app, SHEIN India Fast Fashion, offers trendy, affordable fashion, with products designed and produced locally.
After a 2020 ban, Shein has regained access to the world's biggest consumer market
Shein has entered an agreement with Mukesh Ambani's Reliance Industries to sell products under a new platform called Shein ...
Shein India data to stay local, to sell Reliance Retail-made products
The new Shein India app, which went live last Friday, has products which are manufactured, marketed and sold only by Nextgen ...
Shein India data to remain here, will sell products manufactured by Reliance Retail arm
Shein India app, launched by Reliance Retail's subsidiary Nextgen Fast Fashion, partners with Indian MSMEs to manufacture and ...