Trader Joe’s recently brought back its fan-favorite Candy Cane Joe-Joe’s Ice Cream for the holiday season, and shoppers are excited to stock up. Instagram’s traderjoesobsessed posted about the seasonality of this treat, exclaiming "It’s the best time of the year."

Last year, Trader Joe’s rolled out nearly 500 seasonal holiday items. An army of YouTubers and influencers stand ready to review this year’s batch. Branded is a weekly column devoted to the intersection of marketing,

This year, Aldi has swapped its usual red box for a green one with holiday greenery illustrations, so you may need to look carefully to spot them. Once you do, be sure to snag a few boxes—they’re guaranteed to sell out fast!

Do you want a simple way to transform your basic popcorn into a festive fall treat? This Trader Joe's item allows you to make a comforting snack in minutes.