Steam has officially banned games that force players to watch ads, or grant in-game rewards for watching ads, in a historic ...

Valve makes clear companies can still advertise in games. Those awkward billboards and real-world brand cosmetics are still ...

Valve has always had a strong stance on paid advertising, going as far as to ban games on Steam that have them.

Valve Corporation has announced a ban on all in-game advertisements and sponsorships during The International 2024, its premier Dota 2 tournament ...

Valve made waves when it updated its Steamworks Documentation now to include a dedicated "Advertising on Steam" page, ...

Valve has seemingly introduced new rules that ban games that require users to watch paid ads (or rely on other such ad-based ...

Valve has implemented new rules around advertising, explicitly prohibiting games that force players to watch in-game ...

In a new update to Steam’s ad policy, Valve incorporates a rule regarding the use of forced ads in games listed on the ...

Valve bans advertising-based business models on Steam, prohibiting forced ads and promoting non-intrusive in-game advertising ...

Valve has introduced new guidelines to their Steamworks documentation, very clearly outlining a no-tolerance stance on ...

Valve has published a dedicated page advising developers on what type of advertising is and isn't allowed on Steam.

Valve is implementing new Steam platform rules detailing what developers can and can't do regarding in-game ads.