Lionel Messi brings Union teen phenom Cavan Sullivan into his orbit, or at least Adidas does
The apparel giant, which outfits Sullivan and Messi, has cast the 15-year-old phenom in a social media video series about ...
Lamine Yamal, the brand, and how Adidas used Lionel Messi to help sign Barcelona superstar
Yamal has established himself as one of the best players in the world at the age of 17 and big brands are queing up to be ...
Lionel Messi’s Wife Antonela Roccuzzo Puts Adidas’ Squat-proof Clothing Technology to the Test in Optime Collection Campaign
Antonela Roccuzzo is the new face of Adidas’ latest campaign. The philanthropist makes her debut with the sportswear company, ...
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Messi leads the presentation of Argentina's new special edition jersey
With a video on its social networks, the team's stars announced this launch, with some of the details of the equipment, led by Lionel Messi ... with the German brand Adidas in the most successful ...
Inter Miami breaking all marketing and commercial records in Lionel Messi’s second year
Off the field, the commercial success of Messi and Inter Miami has yet to reach ... Messi jersey is the best-selling sports ...