It’s a World Cup year again in soccer, and some of you lucky ones have your tickets booked to Rio in the summer. For the rest of us watching games on our TVs at home, we at least have the satisfaction ...

Imagine that a recent call from a disgruntled client has made it all too apparent that there is a disconnect, or lack of alignment, between departments when it comes to CRM. According to the client, ...

This is the first in an exclusive series of articles from Total Alignment authors Riaz Khadem and Linda Khadem titled "The Alignment Factor." Check back in every Thursday for new installments. Every ...

This year’s SiriusDecisions Summit in Austin put a bright spotlight on the importance of cross-organizational alignment to drive a customer-obsessed revenue engine. According to analysts, the ...