Packaging guidelines that improve the unboxing experience, such as Amazon’s Frustration-Free Packaging (FFP) initiative, have been around for years. Up until recently, most e-retailers have treated ...

Amazon is pulling back the curtain on how it’s teeing up more packages to arrive on doorsteps without Amazon logos. Last week, the Ships in Product Packaging program expanded by opening participation ...

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Amazon appears to be testing a new packaging-free delivery service with some of its customers, adding an additional layer of convenience for consumers and potentially helping it make good on broader ...