The Japanese automaker has announced that its fresh H mark design will take on a much bigger role than initially expected.

For car enthusiasts, it’s easy to believe that cars are purely about performance — that what matters is track times and vehicle specs, not superfluous details like the assembly of letters that make a ...

Honda has announced that the logo which originally debuted on its 0 Series EV concepts will gradually become the brand’s ...

Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance and shares a story. A heritage, a legacy, and a badge of honor (in most parts ...

Lou is a freelance journalist and content writer with a focus on the automotive world. After graduating from Coventry University (Automotive Journalism MA) in 2020, she worked in automotive e-commerce ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

Like all parts on an older car, the emblems eventually wear out and need to be replaced. You can do this yourself with a little bit of patience, following these easy steps. Using the right care ...

It's human nature to use symbols to depict objects, actions, and even feelings. Our species has done so since before the written word came around, and we'll probably continue to do so for as long as ...

A brand’s logo is its face and its signature. In a letter or word, design or crest, it acts as a visual representation of the objects it will be attached to. In the automotive world, brands go to ...