Commerce, Payments & AI" report has been added to ResearchAndMarkets.com's offering. This report analyzes how digital commerce, the evolving payments landscape, artificial intelligence, and B2B ...
The distinction between B2B and B2C marketing is becoming less pronounced as customer expectations evolve. Today’s consumers demand the same level of personalisation and engagement in their ...
The rise of entrepreneurship-led development has led to greater collaboration between economic development and tourism efforts. With fewer people moving, regions must make their communities more ...
Today’s business-to-business (B2B) sales cycle is not just long, it fails to meet the changing needs and expectations of customers, especially within the technology industry. Applying proven consumer ...
Samir Husni, Founder & Director, Magazine Media Center; Anne Marie O’Keefe, Chief Operating Officer, Mansueto Ventures; and John Colban, Technical Account Manager, Wordpress VIP Consumer expectations ...
Over three years ago, I took on the role of chief marketing officer (CMO) at onsemi to guide the company through its transformation and to rebuild the marketing team from the ground up. I quickly ...
The changing face of business-to-business models prompted iProspect to form an enterprise group that company executives say will pioneer the next generation of B2B advertising and marketing, from ...
Ali Payani is the Founder and CEO of Payani Media, a full-service growth marketing firm for B2B and B2C brands. In my previous Forbes article, "The New Business Imperative: Embrace Change Or Risk ...
888 Holdings is shaking up its U.S. B2C strategy. The London-based sports betting company announced Wednesday that it is ending a partnership with Sports Illustrated because of profit margin concerns ...
Understand how the online marketing world is changing and what trends matter most for 2026. Build a marketing plan that makes ...
This post was sponsored by Invoca. The opinions expressed in this article are the sponsor’s own. In today’s marketing world, AI is more than a buzzword — it’s a necessity. Nearly 90% of marketers plan ...