In a blog post, Instagram explains that “historically” its systems worked so that creators with “large followings and aggregators of reposted content have gotten more reach in recommendations than ...

Instagram is pulling back the curtain a bit on why you see what you see in Reels—and letting people tweak it. On Wednesday, Instagram launched “Your Algorithm” in the U.S., a new Reels product that ...

Instagram is overhauling its recommendation algorithm for Reels to boost "original content" in a move that will have significant implications for aggregator accounts and others that primarily repost ...

Meme creators and others who don't make "material" edits could get their reach throttled by Meta.

Instagram’s new supervision tools will show parents which topics shape teen recommendations, moving Meta’s safety push beyond private messages and deeper into the feed that keeps young users scrolling ...

Instagram is rolling out a new update that addresses a long-standing frustration among users. The Reels algorithm is finally becoming more transparent and customizable. Users can now manually select ...

TikTok and Instagram are overhauling their algorithms in 2026 to prioritize deeper engagement signals like shares, saves, and completion rates over simple likes. TikTok now requires about a 70% ...

Instagram has launched a major update for its Edits app. The app’s latest version adds pre-built templates, storyboards, advanced text customization options, and the ability to pull public Reels ...