‘When you think about how much of [our revenue] is actually managed on a day-to-day [basis] by the partners, they’re massive custodians of the brand and customer success and lifetime value,’ says ...

‘It’s never been more important for us to very acutely communicate this to our partners because the stakes are so high,’ says Phil Samenuk, Salesforce senior vice president of alliances and channels ...

Terminus, an account-based marketing (ABM) platform, has created ABM Cloud for Salesforce, a partner program for ABM vendors whose products integrate with Salesforce CRM. The program will help ...

JPLoft joins forces as a Microsoft AI Cloud Partner, Salesforce Partner & AWS Partner to deliver faster and dependable solutions with customer impact. Becoming a Microsoft AI Cloud Partner, Salesforce ...