There are about 359 million businesses worldwide, with an average of 10 million new businesses annually. Let that sink in.

Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...

In the crazy world of e-commerce, pricing has a big potential to either make or break your business. The competitive market is changing rapidly, with new players entering the market and consumer ...

Now that the U.S. has imposed tariffs on three major trading partners, retaliations from those countries (China, Mexico, and Canada) are in the works. This will put extreme pressure on retailers ...

An operator's biggest pricing opponent could be the data they are not using. Fuel sales don't exist in a vacuum. For many operators, the real profitability comes from the store, not the pump: ...

Avy Punwasee is a Partner at Revenue Management Labs. We help companies develop and execute pricing solutions to maximize profits. The latest U.S. tariff policies are ushering in an era of global ...

Competing on price is short-term; brands that lead with value, quality, and consumer trust build lasting loyalty and stronger margins Balancing affordability with profitability requires innovation in ...