Engaging Gen-Zers is no easy feat; these digital natives have strong opinions about brands’ impact on society, shorter attention spans and a tendency to use ad-blockers.

But that's just one element of customer engagement. Marketers are still looking for solutions that allow them to create, test, and choose the most effective social media ads—and AI is making it ...

Getting people's attention on social media is more difficult than ever.. Between content shock and ever-changing social-network algorithms, reaching your audience via Facebook, Twitter, and other ...

Learn how to create effective ad campaigns on the top social media networks. Get actionable advice on Facebook Ads, Instagram Ads, and more.

As soon as customers approve a new ad, it is automatically uploaded and displayed on social platforms — Facebook, Google, LinkedIn and Snapchat. After that, you are back to square one.

SGG Media specialises in social media marketing, using its network of over 1,800 sports micro-influencers to help companies create impactful and memorable social media marketing campaigns.