The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble Almost any company can profitably market with case studies. And while case studies ...
When used in creative pursuits, generative AI helps people accomplish wonders. But when used in strictly business problem-solving contexts, it’s essentially a flop. That’s the word from Boston ...
Creative problem-solving can be an exhilarating experience. You get a triple benefit: the euphoric 'aha' moment of solving a puzzle, the pride of accomplishing a goal, and the deeper self-discovery of ...
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