Discover how to achieve big, voluminous curls with this step-by-step hair curling tutorial. Watch as we showcase the NU:ME CURL JAM curling wand, share tips on using a heat protectant like NU:ME ARGAN ...

The year is 1987. Bon Jovi is blasting on every radio station, "Dirty Dancing" is in theaters nationwide, and the only thing people want more than the numbers of Jon and Baby's personal choreographers ...

Katie Holmes sported curls in New York City on Feb. 16, 2023. “Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards ...

Wait long enough and everything comes back in style is an age-old truism. That day has arrived for perms. Hair salons across metro Detroit are seeing a blast from the past with the return of the ...

When it comes to permed hair, there are a certain levels of upkeep and care that one must maintain to keep those gorgeous and curly locks in place. This also includes deciding upon which shampoo to ...

The '80s are back, baby, and that means perms are popular again. Since the 2010s, perms have been experiencing a major resurgence. The rebirth of their popularity means they’ve been everywhere, ...

Few things are more fun than walking out of the salon with a fresh perm. You finally have those beautiful, curly strands that you’ve always wanted. But they don’t stay that way forever, so you must ...