Why visualization is critical in digital analytics. Visualization is critical in digital analytics. After all, visual representations of data can, for example, tell you at a glance how well your ...

Effective data visualization is about more than designing an eye-catching graphic. It's about telling a clear and accurate story that draws readers in via powerful choices of shapes and colors. These ...

Without the right processes and tools, it’s easy for a digital analyst to spend more time pulling and organizing data than reporting their findings and delivering meaningful analyses. What can ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

The easiest way to think about an open data architecture is that it’s the opposite of a vendor-locked-in, closed-system environment. A system designed with open data architectural principles supports ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. We are awash with data, and it keeps piling up: Some analysts ...

In 2012, Hurricane Sandy rocked the East Coast in a way the region was largely unprepared for. While the Gulf states have had plans in place for withstanding hurricanes, the northeast dedicated ...

Forbes contributors publish independent expert analyses and insights. I write about digital marketing, data and privacy concerns. Any great story means visualization and detail. It takes the small ...

In our digital sage, the practice of data visualization has gained even more importance. From scientific visualization to pop infographics, designers are increasingly tasked with incorporating data ...

One of the most important elements of an analytics project is the final output. A spreadsheet with thousands of rows is difficult to decipher; a long-form report may take hours to read and digest.