Knowledge-based economies are increasingly built on data-driven intelligence rather than traditional capital or labor alone.

The ability to make informed decisions quickly is a competitive advantage for businesses, and being able to analyze data can give companies an upper hand. As businesses strive to optimize marketing ...

The built environment faces increasing pressures from climate change, resource limitations, and rapid urbanisation.

Decisions are the lifeblood of business. From the c-suite to frontline employees, decisions are constantly being made at all levels within organizations. Some are consequential and irreversible, but ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Katrin Ribant, co-founder and chief ...

A new survey of Chief Data Officers (CDOs) and Chief Data and Analytics Officers (CDAOs) tracks analytics and AI adoption - and points to the challenges. But why does analytics fall short? Is it data ...

In the humanitarian aid community, research methods have traditionally skewed toward the qualitative: Participant interviews, focus groups, and field surveys have been the predominant tools ...

“Data-Driven Thinking” is a column written by members of the media community and containing fresh ideas on the digital revolution in media. Joanna O’Connell is Principal Analyst at Forrester Research.