Business management guru and author Michael Porter laid out his generic marketing strategies in his 1985 book "Competitive Advantage: Creating and Sustaining Superior Performance." Porter identified ...
The recent developments in AI and machine learning across industries have convinced many that this innovation is on par with the great, transformative technologies of the past: electricity, cars, ...
President Joe Biden campaigned on the goal of lowering prescription drug costs. So far, those promises haven't amounted to much. But late last week, the president unveiled a series of initiatives ...
Though generic drugs represent more than 90% of dispensed prescriptions, generic drug manufacturers continue to face pressure from drug distributors, pharmacy benefit managers, and competitors. But ...
What Is the Relationship Between Competitive Strategy, External Environment and Internal Strategies?
Competitive strategy refers to a company's short-term and long-term strategies to gain market share against its competitors. Small businesses must compete not only against their peers but also against ...
LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest competitive pricing strategy for a fast food company. During ...
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