The “lazy influencer” is finished.Social media hierarchies stayed frozen for a decade. If a content creator hit a million followers in 2016, they owned that crowd. It was a closed system where huge ...

In 2025, the Instagram algorithm has become more advanced than ever, using artificial intelligence and machine learning to decide what content users see in their Feeds, Reels, Stories, Explore pages, ...

Instagram is rolling out a new tool called Your Algorithm that gives you direct control over the videos that fill your Reels tab. Your interests shift as time moves on. Now your feed can shift with ...

Instagram has altered its core recommendations algorithm, extending its originality guidelines to discourage aggregators from reposting others' content across a wider variety of display formats.

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

Instagram has launched a major update for its Edits app. The app’s latest version adds pre-built templates, storyboards, advanced text customization options, and the ability to pull public Reels ...

Instagram engagement strategies that actually work. Learn how to boost likes, comments, shares, and reach with proven organic growth techniques.

Serial Instagram reuploaders are about to be hit hard in the algorithm, as the platform announces new content ranking ...