If you want to become a screenwriter, it’s so important to learn how to write action lines in a script. Action lines take up the bulk of a reader’s attention. It’s where you spell out what’s happening ...

If you’re an avid podcast fan, you’ll notice that there are (broadly speaking) two types of shows: non-narrative and narrative. Non-narrative podcasts are more freewheeling, constructed around ...

HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

This story originally appeared in NPR's Student Podcast Challenge newsletter. Subscribe here. When I (Abē Levine) started interning here at NPR, I worked nights as a wedding server. And one thing ...

You market and sell to businesses, not to consumers. We're talking real B2B stuff here. So, if you're going to create marketing and sales material, which make no mistake your explainer video is, you ...

Providing your sales reps with a script is necessary to maintain control of the sales cycle. Planning, testing and refining the script is an ongoing process. As you build the script and include ...

When it comes to pilots that make a big splash, Taylor Sheridan makes the biggest waves. The guy has become a TV cultural phenomenon, spawning series that get everyone to buy in. His latest epic, ...

James Cameron has no intention of using artificial intelligence to write a film script. In a new interview with CTV News, the Oscar winner expressed doubt over AI bots being able to write “a good ...