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Target launched a new program for brands to buy search ads. It's the latest sign of retailers taking significant portions of their ad businesses in-house. Target's new program does not yet include ad ...

Twitch has launched an incentive program that will guarantee select streamers a certain amount of ad revenue per month. Many creators have spoken out about the difficulties of earning a consistent ...

More Twitch streamers will find invites to join the platform's Ads Incentive Program now that the company is opening up the opportunity to welcome "more... Partners than ever." In addition, Twitch ...

TikTok has announced a new program for creators to make money — but should creators actually go for this one? In a blog post, the company announced the Creative Challenge, a new program that allows ...

Posts from this author will be added to your daily email digest and your homepage feed. is a reporter who covers the business, culture, and communities of video games, with a focus on marginalized ...

Google Ads will merge its advertising identify and business operation verification programs into a unified advertising verification program in March, according to an email sent by Google Ads to some ...

YouTube is making a behind-the-scenes effort to allow more advertisers to buy ads on YouTube Shorts – and only on Shorts. Three sources confirmed with AdExchanger that a pilot program has been in an ...

Microsoft Advertising is shutting down its Ads for Social Impact grant program, which provided free ad credits to nonprofits. Final grants will be issued November 30, 2025, with a 45-day window to ...