One possible explanation for the variability in estimates across the different nonprobability samples is the range of methods that online sample vendors employ. They differ on recruitment, weighting ...

Whenever you design a sample for a CX project, you lay an indispensable foundation for creating reliable and functional insights for your organization. For too many, improving customer experience ...

By Courtney Kennedy, Andrew Mercer, Scott Keeter, Nick Hatley, Kyley McGeeney and Alejandra Gimenez As the costs and nonresponse rates of traditional, probability-based surveys seem to grow each year, ...

Surveys are a popular tool for collecting feedback from donors and program participants. Inexpensive and easy to send, they’re a visible way to engage constituents and signal an openness to outside ...

Focusing on customers is critical to any business and, oftentimes, a manager’s compensation is based on improving customer satisfaction. But how do you make sure that you are truly measuring ...

This study reviews the Census Bureau’s annual economic surveys. Specifically, it examines the design, operations, and products of 11 surveys and makes recommendations to enable them to better answer ...