A 2015 update to a detailed product guide listing biodetection technologies and sampling products is now available. The updated digest provides a comprehensive compilation of commercially available ...

In the modern day, with the evolution of technology and growth of the digital spectrum, everything is accountable, transparent and reportable. The Internet has given brands a new way to build capital ...

A new independent study proves for the first time in-store sampling not only has dramatic sales impact on the day of the sampling event, but also increases sales of established products and line ...

Consumers love free samples. And while retailers and manufacturers recognize sampling as an important marketing strategy, until now few understood sampling’s effectiveness. PromoWorks commissioned an ...