The past decade in media and entertainment has been characterized by significant disruption, particularly in the streaming sector. In this maturing market, streamers face the challenge of finding ways ...

NEW YORK — Roku has signed an agreement that allows it to use iSpot’s “Outcomes at Scale” product for the explicit intention of optimizing off outcomes. As Roku sees it, the bigger partnership with ...

iSpot attribution powers Roku's optimization for better campaign performance Roku, Inc. (NASDAQ: ROKU) is now the first major streaming publisher to use iSpot’s Outcomes at Scale product for the ...

KITCHENER, Ontario—IMAX Corporation has announced that it will be showing its newest developments in streaming optimization and monitoring software at the 2024 NAB Show, booth W1529. The software ...

Bruno Giner, VP Sales, Global, at Nice People At Work (NPAW), discusses the importance of insights in streaming optimization and how NPAW works with its collaborators and partners to cultivate a ...