Renowned makeup artist Lisa Eldridge champions a return to fundamental techniques, prioritizing craftsmanship over fleeting ...

It’s the festive season, and you can’t just not have Hailey Bieber serve some glam inspiration for the same. The model recently shared how to nail holiday glam makeup on TikTok in a 33-second video.

It’s officially wedding season, so it’s time for all the bridal makeup trials to begin. And what better place to find a great look than YouTube? It’s filled with videos and tutorials for the DIY bride ...

Makeup trends are changing fast. See which outdated beauty looks are disappearing and why modern makeup styles are becoming the new standard.

Nowadays, teens know just about everything regarding creating the perfect makeup look, thanks to TikTok. The app displays video after video with product reviews, makeup tutorials, hacks, and more, ...

May the odds be ever in your favor. Tickets to the sought-after Ulta Beauty World 2026 convention go sale today, here's when ...

Makeup lovers know that a Halloween costume without a full face of makeup is simply just a thematic outfit. The transformation truly begins when the makeup brushes come out, which is why Halloween is ...