Under Armour has turned its innovation lens onto the ubiquitous backpack. The Baltimore-based sports brand set out to redesign the accessory that has long been maligned for the weight and strain ...

Under Armour has turned its innovation lens onto the ubiquitous backpack. The Baltimore-based sports brand set out to redesign the accessory that has long been maligned for the weight and strain ...

Under Armour has turned its innovation lens onto the ubiquitous backpack. The Baltimore-based sports brand set out to redesign the accessory that has long been maligned for the weight and strain ...

Let’s be real: most backpacks feel like they’re trying to break your back by lunchtime. But Under Armour just dropped the UA No Weigh Backpack, intended to keep strain off your back. Designed ...

Under Armour’s new UA No Weigh Backpack has brand loyalists ready to empty their wallets. It’s retailing for $140 right now and is expected to sell out quickly. The item is so popular, that ...

Under Armour Unisex-Adult Hustle Sport Backpack Amazon This backpack is a No. 1 best seller on Amazon for its breathable air-mesh padded back, soft-lined laptop sleeve, and large front shoe pocket ...

The Under Armour x TUFF CROWD collection is ... the collection also has a duffle, backpack, and cross ... Be sure to stay tapped into Kicks on SI for all your footwear news from the sports world ...

Under Armour's new $140 backpack isn't just a pricey accessory — it's a symbol of the sportswear maker's shift in strategy as it attempts to turn around slumping sales.