Since 2020, the number of ads that use humour as a creative strategy has dropped from more than half to a measly 34% globally across all channels. Sure, we are living in difficult times, which can ...

I’ve been studying humor as an academic for a couple of decades now. I’ve written a doctoral dissertation about it, published articles about it, given talks about it, and am an avid consumer of ...

NPR's Sacha Pfieffer speaks to comedian Chris Duffy about his new book, "Humor Me." In it, he explores how laughing can be therapeutic and argues that humor can be taught, lost and regained. Chris ...

Some people seem naturally funny, always ready with a clever joke or a witty comment. Others struggle to land a punchline. But is a sharp sense of humor something we’re born with, or does it come from ...

Resiliency is our capacity to bounce back and recover from a setback or challenging experience. It is how we dust ourselves off and get up instead of giving up when we fall. Much of the work on ...

Some people tell funny jokes, see humor in situations, or are good at crafting clever cartoon captions. Where does this sense of humor come from, and why does it vary from person to person? In 2019, I ...

Sarcastic, depressing, apathetic, absurdist, even nihilistic are some of the words used to describe Gen Z’s style of humour. Yet, within the indifferent irony, destructive memes and satirical tweets ...