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Cracker Barrel admits it 'could've done a better job'

The Associated Press on MSN · 8m

Cracker Barrel says it “could’ve done a better job” with release of new logo that angered some fans

Many on social media, including Donald Trump Jr., criticized the new logo, with some threatening to boycott unless it was changed back. Sensing an opening, the rival chain Steak n’ Shake called the new logo “a cheap effort to gain the approval of trend seekers.”

CBS News on MSN · 13h

Cracker Barrel refreshed its logo and paid the price. Here's what brand experts say went wrong.

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, experts say.

Fox Business on MSN · 11h

Cracker Barrel admits it 'could've done a better job' after new logo backlash

Southern restaurant chain Cracker Barrel admitted the launch of it's new text-only logo didn't quite go as planned. The restaurant admitted it “could’ve done a better job" after intense backlash.

6hon MSN

Cracker Barrel’s loses $143 million in market value after woke brand fiasco

Cracker Barrel stock falls over 10% after logo change sparked customer outrage by nixing Uncle Herschel figure for tex-only ...

20h

Buy, Sell, or Hold Cracker Barrel Stock?

Adding to the strain, new tariffs on imported goods like rocking chairs and seasonal decorations have negatively impacted ...

9hon MSN

Cracker Barrel's changed language on famous peg game in rebrand sparks criticism

Cracker Barrel changed its iconic peg game text to be less harsh, replacing "just plain dumb" and "eg-no-ra-moose" with ...

7hon MSN

Cracker Barrel responds to criticism of new logo, says 'old timer' will stay on menus and road signage

Cracker Barrel, which unveiled a logo last week without Uncle Herschel, has received quite a bit of pushback about its ...

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