Unity is joining the rest of the gang in providing generative AI tools for its users, but has been careful (unlike some) to ensure those tools are built on a solidly non-theft-based foundation. Muse, ...

"We see AI right now as an accelerant," says Unity SVP Adam Smith. "Players are going to accept this method of development." ...

As the AI tech craze continues, game engine developer Unity is the latest to attempt to capitalize on artificial intelligence in its offered products. This was announced today in the form of Unity AI: ...

Unity will launch two AI platforms aimed at speeding up content creation and making game worlds more realistic later this year. The company is also rolling out an AI marketplace that brings ...

Q3 2025 Management View CEO Matthew Bromberg highlighted that "Unity showed strength across both our Grow and Create segments, driving results that once again meaningfully exceeded both our guidance ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Last week, at its AI Summit, Unity, a platform that aims to enable users ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

The world of Artificial Intelligence (AI) has taken a significant leap forward with the development of AI’s own programming language. This groundbreaking achievement has far-reaching implications for ...

Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to the 2D ...