In my last article, I provided an overview of social CRM and walked through a core use case -- customer service (see How Social CRM Improves the Customer Service Lifecycle). In this post, I want to ...

Customer expectations in 2025 are higher than ever. In a hyper-personalized, data-driven economy, businesses must evolve beyond traditional customer service methods. One of the smartest moves an ...

Growing businesses face unique challenges and pressures. Ramping up employee numbers and boosting revenue while running your business can be challenging. However, marketing and selling efficiently ...

A CRM can be transformed from a simple client tracking tool into a powerhouse of growth that fuels your success while keeping client relationships personal and authentic.

Revolutionizing Small Business Operations with Launch 360 Epsom, United States – November 27, 2025 / Launch 360 / Launch 360 is making waves in the small business sector by providing an all-in-one ...

This innovative offering introduces a novel suite of capabilities designed to democratise CRM for MENA businesses by empowering all teams engaged in customer-centric operations Manama: Zoho, a leading ...

The decentralized web, or Web3, is often touted as the future of the internet. With its emphasis on community ownership and decentralized governance, it has the potential to create a more equitable ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce CRM offers tailored workflows, integrated apps and a robust API, helping ...

Kelly is a former Editor, SMB at Forbes Advisor, specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an ...

Working at a university that gets 45,000 applications for 3,800 spaces, Cal Poly-San Luis Obispo Associate Vice Provost for Marketing and Enrollment Development James Maraviglia (photo, right) is ...