As the Trump administration’s tariff policies take shape in early 2025, an undercurrent of caution is flowing through American consumer behavior. Economic analysts are observing measurable shifts in ...

SHREVEPORT, La. (KTAL/KMSS) – Black Friday 2025 is here. Amid vast economic concerns, consumer behavior and spending are very ...

Research from a West Virginia University expert on consumer behavior shows the human desire for connection is a factor in ...

This transcript was prepared by a transcription service. This version may not be in its final form and may be updated. Alex Ossola: US stocks sell off after consumer sentiment sours in March, but will ...

83% of consumers say they plan to change shopping habits in response to rising prices As tariff hikes ripple through the U.S. economy, a new report from Numerator, a leading market research firm, ...

Economists and psychologists work together to understand how human behavior impacts people's decision-making in the marketplace.

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

MORGANTOWN — Research from a West Virginia University expert on consumer behavior shows the human desire for connection is a ...

NEW YORK--(BUSINESS WIRE)--Zeta Global (NYSE:ZETA), the AI Marketing Cloud, today released the Zeta Economic Index (ZEI) for February 2025. Powered by Zeta's proprietary Generative AI technology and ...

Many forces can affect consumer behavior, yet recently I can’t think of one greater than the pandemic. This reality, coupled with timing and opportunity, allowed many industries to thrive, especially ...

Opinions expressed by Entrepreneur contributors are their own. Startups are synonymous with innovation. In this fiercely competitive market, they must constantly come up with innovative ideas. However ...

Studies show that flexing one’s muscles may help fight off—or possibly cause—wasteful impulse purchases, and other weird money findings. Here’s a roundup of some recent quirky research findings: For a ...