Most entrepreneurs realize by now just how valuable content can be. With excellent content, you can improve your reputation, attract more people to your website and ultimately score more conversion.
Well-tended content on intranets, ESNs and in other workplace tools aids with search and discovery, but more importantly, makes people using the tools happy. Content curation is an important part of ...
A fairly recent term that probably appeared in the United States in 2009, curation in the web domain refers to the activity of selecting content and then distributing it to potential readers.
Customer engagement is a moving target and a hard one to execute on as consumers continue to lose trust in brands and are increasingly resistant to the flood of marketing messages they are being ...
The last decade has been all about content for marketers, as the focus has shifted from traditional print advertising to churning out as much in-house copy as possible, whether in blog form or on ...
I recently plugged a big gap in my content and research workflow. I thought I'd share my evaluation process - and how curation and bookmarking tools should be evaluated. I'm also including my grade on ...
In grade school, we all learned that copying the work of the kid sitting next to us in class was wrong. In elementary school, that was called cheating. As we got older, copying turned into plagiarism, ...
Artificial intelligence (AI) has emerged as a powerful tool, transforming critical aspects of our daily lives, from data curation to active content creation. As AI systems such as ChatGPT, Google Bard ...
For years now, marketers have been tossing around phrases such as, 'Content is king.” But what does all this really mean for you and your business? Instead of focusing on these catchphrases, let's ...
The following is the latest installment of the Toward Better Teaching advice column. You can pose a question for a future column here. As universities around the world attempted to move in-person ...