Here's a deep dive into the nature and purposes of mission and vision statements, and why taking the time to get them right ...

Generally, I’m not one for allowing emotions to drive decisions or for relying on uninformed plans. Both approaches leave too much to chance and too much potential for unnecessary vulnerability and ...

AchieveIt explains a process for creating a mission statement in a whitepaper, “Mission Statements: A How-To.” 1. Each participant brainstorms about why the organization exists, chooses his or her ...

A good mission statement serves a twofold purpose for businesses, focusing employees toward a common goal and communicating to consumers whether that company objective is a good match for their needs.

While it’s not a requirement for a business to have a mission statement, a company that takes the time to create one is able to communicate the organization’s purpose and values to all shareholders, ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Your mission needs to be ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Opinions expressed by Entrepreneur contributors are their own. “We provide our products and services with a dedication to the highest degree of integrity and quality of customer satisfaction, ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

Your project mission statement, if formulated correctly, can give project members a focus for working toward a common goal -- increasing both the quality and the project working experience. Poorly ...