A heatmap is a graphical representation of data using colors that represent different values. It's often used to demonstrate user behavior on a particular web page.

Knowing how visitors engage with your site gives you invaluable insight & requires one solution: heatmap software. Here are the top 8 options. Heatmap software can give your brand a transparent look ...

Beth Skwarecki is Lifehacker’s Senior Health Editor, and holds certifications as a personal trainer and weightlifting coach. She has been writing about health for over 10 years. Strava’s heatmap isn’t ...

Activity-tracking app Strava (iOS/Android) has launched yet another tool to help users stay motivated in their quest to get fit. Recently, the company took the wraps off of its Global Heatmap, which ...

Researchers at the North Carolina State University Raleigh have discovered a privacy risk in the Strava app's heatmap feature that could lead to identifying users' home addresses. Strava is a popular ...

A new digital news platform focusing on climate change has been launched by a team of editors, journalists, and media executives. The new product, Heatmap News, is being backed $4M in funding. The ...

Snap has announced that it’s temporarily turning off Snapchat’s “heatmap” feature for Ukraine, making it so the app no longer shows how many snaps are being taken in particular locations. The company ...