Aristotle and later Cicero wrote about argument being composed of logos, ethos and pathos. Most people know the "logos" as logic and "pathos" as emotion (easy to remember because of words such as ...

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David is a best-selling author, speaker and trainer. He is also CEO of IPD, a world-class marketing agency based in Tampa, Florida. I have been a business owner for more than half of my life now and a ...

Gaetano Piccolo SJ explores how our era is shifting from the age of logos (reason) to the age of pathos (emotion), using Nietzsche's concepts of the Apollonian and Dionysian to interpret modern ...

Aristotelian rhetorical strategies—ethos, pathos, and logos—remain critical for persuasive communication, particularly in political oratory. Implementing these strategies in radio broadcasts presents ...

One of my very favorite things to do is hang out with my granddaughter “CC” (a nickname I gave her). She is four years old and, although I may be just a little biased, is a cute little princess. On a ...

The inaugural Future Countryside conference revealed a rural economy struggling to navigate the seemingly irresolvable tensions and intensifying pressures it now faces Last week's Future Countryside ...