Joe Camberato is the CEO and Founder of National Business Capital, a leading FinTech marketplace offering streamlined small business loans. A solid marketing strategy is the best way to help your ...

Most of us would be lost without our smartphones, tablets, and computers. People digest a lot of information on these devices, which is why a digital marketing strategy is imperative for any business ...

Marketing strategy is a long-term plan for achieving specific marketing objectives. It involves researching the target market, analyzing the competition, and developing a unique value proposition that ...

Since founding Zen Media in 2009, I’ve tracked marketing trends, made predictions, and helped businesses adapt to an ever-evolving landscape. While 2025 brings new shifts, some core strategies remain ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

The rise of NP/PA influence is not a passing trend; it is a structural realignment of US healthcare. These clinicians are the ...

Make marketing an experience. Think about virtual events, AR, or even games to get people involved and create a buzz. Use ...

A well-crafted marketing strategy helps to define a clear path to business growth and acts as a guide for organizational decision-making. A product strategy is at the heart of the marketing mix and ...

Marketing is no longer what it was even a year ago. As technology, platforms, and user behavior continue to shift, businesses ...

DistributeX, a global digital currency marketing and advertising platform, today announced the official launch of its ...