Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Social media giant Snapchat’s parent Snap Inc has elevated APAC president Ajit Mohan to the role of its new chief business officer (CBO).

Harlan Charles, the Corvette product marketing manager and employee for 37 years, lost his job, according to a Sunday social media post.

The Mondelez marketer is the first in the snack category to take advantage of Sponsored Snaps, which include a link to make a purchase.

A number of prominent companies have scaled back or set aside the diversity, equity and inclusion initiatives that much of corporate America endorsed following the protests that accompanied the ...

For a while now, brands have sought to expand their Super Bowl ads beyond a mere 30-second broadcast during a commercial ...

The Deputy Minister in the Presidency, Kenny Morolong, has urged policymakers, businesses, and civil society to work together ...

What should you do when someone comments on your LinkedIn post? Here's the 5-step process to turn inbound comments into ...

A new spot and a free coffee promotion on the Monday after the big game are part of the chain’s marketing-powered turnaround ...

Want to reach more people and make your brand a trusted authority on social media? Then amplify your brand and help the people who need what you offer by turning your staff into online advocates!

The TV spot marks the artificial-intelligence company’s biggest foray into consumer advertising to date.