Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy.

The ’70s ad campaign was a hit, because who doesn’t love a good taste test? It’s fun to duke it out with your family and friends about why they’re wrong, cough cough.So let’s pit Coke ...

Coca-Cola’s March Madness ad campaign centered around Coke Zero, and featured basketball legends Tamika Catchings and Magic Johnson. Both players displayed their skills while securing an ice ...

Coca-Cola just revealed three new holiday ads created with generative AI. One for Coke Zero is on its YouTube page, unlisted. The comments below the video are a war zone. People hate the ad. They ...

Coke Zero Sugar is enriching its gaming strategy by working with publisher EA on the release of its latest college football title. The brand is sponsoring College Ultimate Team (CUT) packs, a highly ...

Coke Zero Ad Contains Zero Product, Zero Copy - 04/07/2025. Ogilvy worked with the brand on a campaign built around acting class exercises such as sipping an imaginary beverage.