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Kentucky’s secret weapon becomes best seller on Amazon
A random anecdote from the Kentucky men’s basketball team during March Madness has sent a cereal brand’s stock skyrocketing.
What fueled UK’s Amari Williams against Illinois? A cereal you’ve likely never heard of before
Amari Williams’ teammates weren’t satisfied with his pregame breakfast before playing Troy, so they searched Milwaukee for Williams’ childhood cereal.
Mark Pope reveals unusual request that helped Kentucky get to Sweet 16
An English breakfast cereal apparently helped fuel Kentucky's journey to the Sweet 16. 3rd-seeded Kentucky outlasted ...
March Madness scores, results, bracket: Maryland wins at buzzer; No. 1 seeds Duke, Florida advance to Sweet 16
Michigan State is Sweet 16-bound. After starting the season unranked, the Spartans won the Big Ten regular season and earned a No. 2 seed in the NCAA tournament. No. 10 seed New M ...