Showy polo shirts? They're slowly fading away, writes Janice Ferguson, who shares her takeaways for apparel, accessories and ...

Jordan Spieth, Justin Rose, Francesco Molinari and Gary Koch are some boldface names, but the golfers who pulled off some of ...

What is the PGA Merchandise Show? Organized by Reed Exhibitions and the PGA of America, the PGA Merchandise Show is the ...

The PGA Tour heads back to Pebble Beach and brings a few players who have been missing. Scottie Scheffler makes his 2025 ...

Ladies European Tour pro Isabella Deilert joins OnlyFans to give golf fans a glimpse into her world as an athlete.

Mitsubishi UFJ Financial Group (MUFG), has agreed a three-year partnership with top-ranked professional golfer Yuka Saso, ...

Ian Poulter and Lee Westwood's Majesticks GC have announced a new apparel partnership as the LIV Golf teams start to finalize ...

Majesticks GC are the newest LIV Golf side to announce a deal with an apparel brand, with the quartet set to wear Castore clothing in a 'multi-year partnership' ...

While the tour has never played for more money in its 75-year history, there's still cause for concern after peeling back the layers.

As the president of Cobra-Puma Golf, Dan Ladd oversees a pair of brands that have high visibility on the PGA and LPGA tours.

Derek Sprague, the PGA of America's new CEO, on his new role, his start in golf and some of the weighty questions hanging ...

Just like in any industry, it's harder than ever to create a new product that impresses. Technology has advanced so rapidly ...