Softball beats baseball in College World Series social media sales pitch as Opendorse finds the top women's programs brought ...

The partnership aims to create sustainability where previous leagues failed while also providing players with a new career ...

Playing in the All-American Girls Professional Baseball League, which inspired the film “A League of Their Own,” she won a ...

With financial support of Major League Baseball, the Athletes Unlimited Softball League could be the first sustainable ...

The Athletes Unlimited Softball League made its debut after a year of buildup and a recent collaboration with Major League ...

MLB announces its first major investment in women's sports with the launch of the Athletes Unlimited Softball League.

Major League Baseball's investment in the new Athletes Unlimited Softball League (AUSL) is a good sign that the league wants ...

MLB said Thursday it was making a strategic investment in the Athletes Unlimited Softball League of an undisclosed amount for ...

The Athletes Unlimited Softball League, which Tennessee alums Aubrey Leach and Payton Gottshall play in, announced a partnership with MLB in May 29.

After four years of a softball championship season, Athletes Unlimited has officially developed a full women’s softball ...

Major League Baseball is purchasing a stake in Athletes Unlimited Softball League as part of efforts to “establish and grow ...