Strategy – with a Bitcoin symbol on its logo – further emphasizing the company's commitment to its $BTC treasury strategy ...

MicroStrategy Inc. (NASDAQ:MSTR) has officially rebranded as Strategy, reflecting its sharpened focus on Bitcoin (CRYPTO: BTC ...

The rebrand was "a natural evolution" as it seeks to integrate bitcoin — the world's biggest and best-known cryptocurrency — ...

MicroStrategy is changing its name to reflect its transformation from strictly a software firm to the self-described "world's ...

The company, which rebranded from MicroStrategy to "Strategy" this week, is worth just under double the value of its Bitcoin ...

Michael Saylor is apparently done thinking small. The founder and CEO of MicroStrategy announced Wednesday that his company would be dropping the “Micro” from its name, instead operating as Strategy.

Because of its cryptocurrency hoarding strategy, MicroStrategy (NASDAQ:MSTR) is now a big deal. It needs a new name to go ...

Strategy just dropped $742.4 million on 7,633 Bitcoins after pausing for only a week. The company, which rebranded from ...

MicroStrategy, one of Northern Virginia’s oldest technology companies, has a new corporate name that it said reflects its new focus on Bitcoin.

MicroStrategy has officially rebranded as Strategy, marking a major shift in its identity while reinforcing its focus on ...

Why Michael Saylor’s MicroStrategy is a brilliant blueprint for manipulating traditional finance to harness the pixie dust of ...