Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Nor is it when NBA teams release their newest versions of their City Edition threads. We’ve had a glimpse of the Phoenix Suns ...

The 16-foot-wide runway that went from one lane to the other is gone. Fewer of these color schemes can be accurately ...

Last month, the NBA announced that it would be celebrating ... it looks like Cleveland's potential new City Edition uniform hearkens back to a pair of specialty uniforms from the past few years.

Artist Victor Solomon created a system of design personalized by all 30 NBA teams for the brand-new NBA Cup courts ...

Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion.

Nike will be the exclusive uniform provider for the NBA and WNBA for another 12 years after the leagues extended their ...

Nike has always been more than a league sponsor — we’re a strategic partner with an unwavering commitment to growing the game, alongside the NBA, WNBA and NBA G League,” Nike CEO Elliott Hill said.

The NBA introduced custom courts for all 30 teams as the league gears up for the inaugural Emirates NBA Cup 2024, which tips ...

Whether it be fans or the athletes themselves, sports superstitions are aplenty. Early next year, Jordan Brand will reference one of Michael Jordan’s unique good luck charms with the release of a ...

With the Duke Blue Devils set to open the college basketball regular season Nov. 4 at home against Maine, here are five ...

Nike's previous contract with the NBA was reportedly worth $1 billion ... repair its relationship with the league after it debuted new uniforms earlier this year that led to widespread complaints ...