Ally Brooke has a new collaboration up her sleeve and the singer says it’s lowkey one of the favorite projects she’s ever ...

The 650-location department store chain has joined forces with the company behind names such as Eddie Bauer and Aéropostale ...

JCPenney has weathered a bankruptcy, store closings and a CEO straight out of Silicon Valley — all followed by continual ...

JCPenney is going big on petite fashion with its new collection designed to flatter all body types, no matter their stature.

Fifth Harmony star, author and San Antonio native Ally Brooke just added a new category to her multi-hyphenate title — fashion designer.

Kim Kardashian's SKIMS brand taps K-Pop star Rosé for its latest Valentine's Day campaign. The collection offers classic intimates and loungewear.

You can return or exchange items from JCPenney in-store or online within 60 days of purchase ... deals on a large variety of products : from clothes for the holiday season and jewelry for big ...

Artificial intelligence is poised to transform the beauty industry, influencing product personalisation, consumer engagement ...

Renovations to create a Rural King are underway in the former Kmart building on Plank Road. The Illinois-based retailer known ...

Ally Brooke announces her body inclusive Bold Elements x Ally Brooke collection with JCPenney, which includes apparel and accessories for petite women ...

That’s what JCPenney is aiming to improve: real fashion that flatters every body ... “because I know how hard it is sometimes to shop for what you want and then what fits your body.