The holiday season has always been pivotal for luxury watch sales, and this year brings a particularly promising outlook.

But it at least means those who want to buy a new Rolex at retail price (and keep it rather than flip it) will be able to do so more easily later this decade. As for how many new Rolexes will hit ...

Time to raid the piggy bank and search down the back of the sofa, because Rolex has just announced a whole range of new watches. Revealed at the Watches and Wonders event in Geneva, the novelties ...

Sotheby’s sells a lot of Rolex watches, but its December 6 watch auction in New York includes a pair of Submariners with an ...

This year, the luxury brand is debuting an eye-popping new addition to the line. Rolex aficionados will immediately notice its ice-blue guilloche dial — a distinctive shade reserved for its ...

Sotheby’s just unveiled the full suite of watches that the legendary quarterback will be parting with in December—and it ...

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From Cartier, Rolex, Daniel Roth, Audemars Piguet, Patek Philippe, and more, these eccentric watches are gaining traction ...

Renowned conservation photographer and SeaLegacy co-founder Cristina Mittermeier -- partner of the Rolex Perpetual Planet Initiative -- is releasing a new book called "Hope" this November.

The new 186sq m outlet offers professional expertise in an elegant setting, one that promotes a sense of harmony, discretion and intimacy with the Rolex brand. “We first opened the Rolex Suria ...

A look at Bulle in the Swiss canton of Fribourg is also illuminating. Rolex is building a new production facility there at a cost of 1 billion Swiss francs. 300 million francs – or more And ...

Elsewhere on the watch front, Brady is auctioning off a Richard Mille Ref. RM65-01 with a skeletonized dial (estimated at ...