In a Tuesday earnings call, Starbucks CEO Brian Niccol said the coffee giant will cut 30% of its menu offerings this year as ...

Shares of Starbucks Corp. inched higher after hours Tuesday after the coffee chain reported quarterly results that beat ...

Starbucks is asking baristas to write messages, names, and even smiley faces by hand on cups in the latest effort to make its ...

Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...

Starbucks has taken a page from its past − offering free refills and bringing names on cups and a condiment bar. Beginning on ...

Changes arrive at Starbucks US. cafés on Monday, including a new code of conduct, free refills and the return of condiment ...

The global coffeehouse chain Starbucks will be cutting corporate jobs as CEO Brian Niccol continues to implement changes to bolster lagging sales and improve profitability. Niccol made the ...

Luckin Coffee is already giving Starbucks a run for its money in China. Now, it’s hoping to take the fight for coffee drinkers to a new international market. The Chinese coffee giant opened two ...

Niccol, who took over as CEO in September, has emphasized the need for the company to get back to its roots as a coffee house. The "Back to Starbucks" strategy aims to bring back some of the ...

Reaction to the coffee chain's rule change for potty privileges was heated and divided. Many said Starbucks had the right to restrict restroom access to paying customers. “I do think it’s up ...