The new Model Y Long Range AWD Launch Series edition comes at a price. But the current Y is still available and cheaper than ever.

Tesla started cutting prices in the U.S. at the onset of 2023 and in China in the latter half of 2022 in a bid to undercut rivals and increase sales. However, the company has since also hiked prices and launched newer variants with higher price points.

Tesla stock fell for a fourth consecutive day on Friday, as investors digested price news about a new version of its Model Y. The car is getting more expensive. Higher prices will make it tough for Tesla to hit its 2025 sales goal unless a new model comes soon and is a hit.