But as a new vision to keep the app online takes shape, experts say sweeping changes could be in store regardless of who owns ...

Investors are pouring hundreds of millions of dollars into social-commerce startups as TikTok Shop's US future feels uncertain.

TikTok’s future in the U.S. remains uncertain, and both creators and brands are bracing for impact. According to CNBC, a ban ...

TikTok has become the world's fastest growing social media platform and its popularity is expected to increase even further in 2025. If you are a content creator or want to promote your brand or ...

Sandie Hawkins led e-commerce at TikTok before joining Teikametrics. She said social commerce and AI have changed online ...

TikTok’s decision to voluntarily go offline Saturday, even though the Biden administration said it wouldn’t enforce the ban, ...

In the brand’s third collaboration with Meghan Trainor, the pop star appears as an airplane captain to showcase soft matte ...

Young people are finding dating apps more appealing after watching paid influencers on TikTok share their experiences, per Tinder's recent brand sentiment study shared exclusively with Axios. Why it ...

"Influencer marketing is not going away, and marketing dollars are not going to stop flowing into the creator economy," Berkowitz said. "But if TikTok is banned, they'll certainly shift that spend to ...

Their most notable viral hit is the "first is free" series in which the first customer of the day gets a free meal. The daily ...

In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share ...

The digital world is buzzing with claims that SEO is dead, buried by the rise of AI. But the truth is more nuanced. AI hasn’t ...