YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO ...

Just a day after its flashy upfront presentation to advertisers, YouTube CEO Neal Mohan revealed that Shorts' revenue per ...

After years of providing subpar revenue, YouTube CEO Neal Mohan revealed that YouTube Shorts now pay out creators the ...

How much money is YouTube making in ads around its YouTube Shorts feature? The company isn’t breaking out that figure just yet.

YouTube CEO Neal Mohan says revenue on YouTube Shorts is growing and, when measured by one metric, is comparable to revenue generated by longer videos on the main YouTube service. Speaking at a ...

To quote a current US presidential candidate, that’s huge. Just in Q1 of 2024, YouTube Shorts earned 8.1 billion USD in ad revenue. Who else earned 8 billion in 2024 Q1? Among others ...

A Shorts Deal YouTube’s expansion of revenue sharing to Shorts is a classic move – but with a pretty big twist, Digiday reports. Normally, Google cuts creators in on the ads it serves during or right ...

YouTube is changing the ... gaining better insights into content reach and impression data. This may influence how brands approach Shorts as part of their marketing strategies going forward.

Any vertical or square video up to 3 minutes will be automatically classified as Shorts. These videos will be eligible for the Shorts revenue-sharing ... clips through YouTube Studio, available ...